At the end of July 2021, short video service TikTok topped the rating of the most downloaded non-game models. This data is contained in a study by analytics company Sensor Tower.
“TikTok was the most downloaded non-gaming app worldwide in July 2021 with more than 63 million installations,” Sensor Tower stated.
The leading countries in terms of installations are China with a local version of the service called Douyin (15%) and the United States (9%).
Thus, despite the significant presence on the market, TikTok continues to increase its audience.