How do lottery affiliate programs work?

Lotteries are generally believed to be profitable only for the lucky participants. However, profits are also made by lottery program affiliates who consistently promote them on their websites. To become a lottery program affiliate, you need to register.

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  • Choose a lottery offer depending on your traffic GEO.
  • It is necessary to conduct an advertising campaign on the Internet. This item includes placing a link on websites or social networks, mailing or launching push notifications. As a rule, the advertiser immediately indicates which traffic sources will be paid and which are prohibited.
  • When placing a link, it is important to consider the source. Moreover, it is important to target advertising materials to a specific target audience. Lists of landing pages and creatives from advertisers are suggested in lottery offers. 
  • Once a new user visits the lottery site and performs a paid action (makes a deposit, buys the first ticket), the affiliate will receive their cash reward.
  • GEO stands for either all countries or there are specific instructions for lists. Payment is based on CPA and Rev Share (percentage of revenue) models. Each offer has precise guidelines on what kind of traffic will be paid for: paid target, sources, reconciliation and payment deadlines.

If you would like to run your offer in our network, please contact our sales department via the contact form.

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