FanDuel Partners Affiliate Program

FanDuel Partners Affiliate Program: Earning with a US Market Leader

FanDuel Partners is the official affiliate program of one of the two absolute market leaders in the United States in Daily Fantasy Sports (DFS), online sports betting, and casino. Partnering with this brand provides access to monetizing quality traffic from legal US states through one of the most reliable and tech-savvy operators, whose business is backed by partnerships with major sports leagues.

FanDuel: From DFS Pioneer to Gambling Giant

The company was founded in 2009 in Scotland, creating the very concept of fast-paced daily fantasy tournaments (DFS) as an alternative to lengthy seasonal leagues. Following the legalization of sports betting in the US in 2018, FanDuel executed a strategic merger with a division of Flutter Entertainment, giving it the resources to scale its sportsbook and casino business. Today, it is a public company operating in 23 US states, Ontario, and Puerto Rico.

Scale, Recognition, and Key Partnerships

FanDuel’s reliability as a partner is confirmed not only by financial metrics but also by its ecosystem of strategic alliances:

Sports Leagues: Official partner of the NFL, NHL, PGA Tour (contract until 2027).
Technology Partners: Collaboration with Scientific Games, Evolution, Inspired Entertainment guarantees top-tier gaming software and live casino content.
Media & Communities: Partnership with Minute Media (The Duel project) and the Boardroom media network.
Social Responsibility: Collaboration with Operation HOPE to promote responsible gambling.
Recognition: Multiple Webby Awards winner for best mobile sports app.

Essence and Verticals of the Affiliate Program

The program allows you to earn by referring players to three key verticals where FanDuel is an expert:

Sports Betting (Sportsbook): Bets on NFL, NBA, MLB, NHL, soccer, tennis, MMA with unique options (live betting, partial cash-out, Same Game Parlay).
Daily Fantasy Sports (DFS): The flagship product and the core reason for the brand’s leadership. Tournaments with huge prize pools, head-to-head duels, free leagues for beginners. Deep dive into the topic in our article “What is Fantasy Sports?”.
Online Casino: Hundreds of slots, classic table games (blackjack, roulette), video poker, and live dealer casino.

Players have access to convenient payment methods: Visa/MasterCard, PayPal, online banking, Play+ prepaid cards, bank transfers.

Geography and Legal Requirements: The Main Barrier

Operations are strictly regulated by state laws.

Accepted Traffic: Only from jurisdictions where FanDuel is legal (New York, New Jersey, Pennsylvania, Michigan, Arizona, Colorado, Ontario, etc.). Traffic from prohibited states (California, Texas) or Russia/CIS will result in rejection.
Affiliate Licensing: In key states (e.g., New York), the affiliate may be required to obtain a paid local affiliate license. This is a mandatory point to verify.

Commission Models: Detailed Breakdown of CPA and RevShare

FanDuel offers two transparent models with favorable terms.

Model

Calculation Principle

Terms & Rates

CPA (Cost Per Acquisition)

Fixed payout per qualified registration.

Tiered rate:

1–25 regs/month: $25 each;
26–100 regs/month: $30 each;
101+ regs/month: $35 each.

RevShare (Revenue Share)

Percentage of the Net Revenue generated by the referred player.

35% for the first 730 days (2 years) of the player’s lifecycle. One of the highest rates on the market.

Strategy Choice: CPA is for quick arbitrage on bonus offers. RevShare is for building long-term passive income from a quality audience.

Promotional Tools and Current Bonuses

Partners receive a full set of promotional materials and access to exclusive offers. Example player bonus offer (as of January 2026): “Bet $5, Get $300 in Bonus Bets”. Such promotions are powerful drivers for CPA traffic registrations.

Payout Terms and Onboarding Process

Minimum Payout: To be confirmed in the dashboard (typically $50-$100).
Payment Schedule: Monthly, on a Net-30 basis.
Payment Methods: PayPal, Bank Transfer.
Onboarding Process: Application submission at affiliates.fanduel.com, selective review, access to the platform and creatives upon approval.

Pros and Cons for the Traffic Arbitrage Affiliate

Advantages:

Partnership with a legal, public giant — maximum payout reliability;
High CPA rates and a top-tier RevShare percentage (35%);
Long cookie lifetime (2 years) for RevShare;
Three high-revenue verticals in one offer;
Strong brand and exclusive bonuses that boost conversion.

Disadvantages and Risks:

Very strict geographic and legal restrictions;
High entry barrier: selective approval, traffic quality requirements;
Potential need to obtain a costly affiliate license;
High competition among partners.

Conclusion: The Ideal FanDuel Partner Profile

The FanDuel Partners affiliate program is a premium offer for professionals. It is designed for arbitrageurs and website owners who already possess legal traffic from the US/Canada, have a deep understanding of local regulations, and are ready to meet all compliance requirements.

The ideal candidate is an expert in the sports or gambling niche, owning an English-language thematic resource with an audience from legal states. For such a partner, FanDuel will become one of the most stable and high-margin income sources in their portfolio.

FAQ

Can I join FanDuel Partners from Russia or Ukraine?

No, direct registration from Russia, Ukraine, and other CIS countries is generally not possible. The program is geared towards partners who can drive traffic exclusively from legal US states (e.g., New York, New Jersey) and the Canadian province of Ontario. The application must specify legitimate sources of such traffic.

Which FanDuel commission is better: CPA $25-35 or RevShare 35%?

It depends on your strategy. The CPA model ($25-35 per registration) is profitable for short campaigns, arbitrage on bonuses, and fast cash flow. The RevShare (35%) model is more profitable in the long term if you attract serious, depositing players who will play for many months. Experienced partners often test both models for different traffic segments.

Is a license required to promote FanDuel?

Yes, in some US states it is a mandatory requirement. For example, to promote in New York State, an affiliate must obtain a local gambling affiliate license. Requirements vary from state to state, so this issue must be studied in detail before starting work and applying to the program.

How much does FanDuel pay per registration (CPA) and how often?

The CPA rate ranges from $25 to $35 per qualified registration. The exact amount depends on your monthly volume: $25 (1-25 registrations), $30 (26-100 registrations), $35 (101+ registrations). Payouts are made monthly upon reaching the minimum threshold, which is specified in the partner dashboard.

Why does FanDuel reject my application to the affiliate program?

Main reasons for rejection: lack of experience in the gambling/betting niche; indicating traffic from prohibited regions; irrelevant or low-quality traffic sources; inability to confirm the legality of traffic for specific states. The program is selective and primarily approves professional publishers with a clearly described promotion strategy in legal jurisdictions.